The Concept: Learn to Refine the AI’s Output We just finished the lessons on general prompting techniques. These are techniques you can use anytime you interact with AI. Now we’re moving onto the second section of the course, which covers…
The Concept: The AI Works Better After a Warm-Up I want you to answer this next question honestly. Ready? Here goes: when you exercise, do you warm-up? Now I know some of you are thinking, “pfft, I don’t even exercise!”…
The Concept: Your AI Has ADD (Here’s the Cure) A few weeks ago, Sam reached out to me about a problem with one of her clients. “I have a client that sells bamboo bedding and keeps rejecting the sales copy…
I want you to close your eyes and try to remember a time you were shouted at. Now open them. Ah crud. How are you supposed to know when I tell you to open your eyes? Okay, I’ll just give…
The Concept: Turn the AI From a Magic 8-Ball Into a Strategic Advisor I’ll never forget the day I found out that one of my books was magic. I’m talking, real magic. It all started at 9 AM on a…
The Concept: The AI as Your Precision Copy Fitter A few weeks ago I was talking with Rachel, a senior content manager. She pulled up her laptop and showed me an email she’d just gotten from her boss. It was…
The Concept: Let the AI Talk to Itself A few years ago, I bought a house with around twelve acres. During COVID, I got busy planting 100 trees to start my master plan of a backyard arboretum. The real challenge…
The Concept: The Winning Move of Global Thermonuclear War I feel bad for kids today. They missed out on so many classic 80’s movies. If you were an 80’s kid, some of the greats include: Ferris Bueller’s Day Off, The…
The Concept: The AI as Your Unbiased Board of Advisors Jessica Palmer was sitting in her car outside her daughter’s soccer practice, hands shaking as she stared at her phone. She’d just gotten off another soul-crushing call with her biggest…
The Concept: The AI as Your Chaos-to-Structure Specialist It’s 9 PM on a Tuesday. The kids are finally asleep, and Michelle’s staring at her laptop screen. Earlier that morning, she had a discovery call with a potential client worth $100k,…